An Open House Reception allows COLDWELL BANKER^® Sales Associates to differentiate themselves from the competition by turning a standard industry event into something special.

The key is to treat the Open House as a reception held on behalf of the Seller, and conducted with extraordinary preparation and attention to detail. At a COLDWELL BANKER^® Open House Reception, guests are welcomed with sincerity and enthusiasm and provided with extensive information, where their needs and questions are anticipated and addressed.

Please click here to view the list of COLDWELL BANKER^® Open House Receptions hosted by COLDWELL BANKER^{® Ekort Realty, Brokerage.}

Introducing Coldwell Banker® Open House Receptions!

A new way to showcase your home.

Andrea Palmer-Nash, Marketing Director for Coldwell Banker® Ekort Realty, Brokerage.

We are one month into 2010 and the ever changing real estate market continues to evolve. The traditional open house is becoming a thing of the past and our Coldwell Banker® Open House Receptions are here to take it to the next level.

Traditional open houses can be dull, boring and ineffective. Agents have been known to avoid holding open houses, that's why Coldwell Banker® came up with the unique concept of Open House Receptions.

Participating Realtors® treat the event as a reception held on behalf of you, the seller. Your reception will be conducted with extraordinary preparation and attention to detail.

Want to know what is involved in a Coldwell Banker® Open House Reception?

•  Some of our participating Realtors® display a custom video & audio tour of your house in the background to help highlight the features that may be overlooked by prospective buyers during a busy reception.  
• Take home flyers and information sheets are professionally prepared and displayed so that they can be passed along to friends or family members who were not able to attend but may be interested in the property.
• Video and audio tours of your house can be uploaded to various websites to help introduce prospective buyers to your house and can help eliminate the number of lookie-loos who attend the reception.
• Key placement of signage directing prospective buyers to your Open House Reception will help to generate more traffic.
• A series of short informational videos are available to you at no extra cost which can help you to show your house in the best light

For more information on Open House Receptions please contact your Realtor®.

The contents of this article are for informational purposes only and  not intended as advice. For real estate advice please contact your Realtor® or local brokerage. Not intended to solicit those currently under contract with a Brokerage. © 2009 Coldwell Banker Real Estate LLC. All Rights Reserved. Coldwell Banker® is a registered trademark licensed to Coldwell Banker Real Estate LLC. An Equal Opportunity Company. Equal Housing Opportunity. Each Office Is Independently Owned And Operated.